Start with the product, its users and your brand identity before requesting samples.
Define the product and its users
Describe where, how and by whom the product will be used. A daily cleaning product and a room fragrance may aim to create different experiences. Explain whether your brand should feel fresh, understated, warm or intense. These details give the sampling discussion a practical starting point.
Make the scent brief specific
“Pleasant and lasting” is a broad description. Citrus, floral, woody or clean-soap directions help narrow the discussion. If you have a reference, explain the aspects you like, the notes you wish to avoid and your preferred intensity. A reference communicates expectations; it does not guarantee an identical result.
Evaluate in the finished product
The impression from a bottle or blotter does not represent the entire finished-product experience. Include your base, packaging and intended use in the trial. Compare candidates under the same conditions and record observations about scent and product appearance. Review dosage and suitability against the relevant product documentation.
Prepare your sample request
Share the product type, available base information, production conditions, target market and desired scent character. Expected order quantities and timing also help frame the discussion. Atamax can use this brief to discuss sample options for your application.